Paradox London

About the Brand

Paradox London is a shoe and handbag designer. We revolutionised the market back in 2002 with a range of stunning designer wedding shoes which offered a comfortable option for brides walking down the aisle without ever skimping on style or fashion.

Whilst bridal shoes are still at the core of our collection, we have since extended our range to offer evening shoes as well as more casual shoes from summer sandals and espadrilles, to boots. Our mission is to offer stylish footwear for all women and at every budget.

From flats to high heels and shoe widths from D-EEE, we believe that high fashion shoes should be available to all women no matter their budget or location. This is why all of our highly comfortable and fashion forward shoes are available in over 35 countries worldwide, allowing women everywhere to feel stylish, on trend and comfortable.



We offer a stunning selection of shoes for any event! Mother of the bride? Bridesmaid? Glamorous party? Find yourperfect shoes right here!

Wide Fit Shoes

Women's wide fit shoes can be difficult to come by, made harder still by small ranges of unflattering or basic shoes stocked by many major shoe shops. Having a wider foot should not mean that you have to compromise on the femininity or style of the shoes that you wear.

Wedding Shoes

Explore Paradox London's new collection of wedding and bridal shoes. We offer a range of wedding shoes for all brides, as well as shoes for the entire bridal party. Whether you want a traditional look or a pair of statement heels, we have styles to suit every brides taste; from classic luxe satins to silver sandals that can be worn after your big day.

Dyeable Wedding Shoes

Paradox London offer a fabulous in house dye service. We can hand colour any dyeable shoes and handbags to match your chosen outfits. Whether it be a red bowtie or lime green dress we can colour match to make your outfit pop. Why not dye your shoes to wear again after the special occasion, it will completely transform the look of your shoes and bags.


Accessories are the fine details of an outfit that give you a unique character and really make what you are wearing, your look. Our range of clutch bags are the perfect refining piece to help you say what you need to say. We have a clutch bag to sharpen your look, no matter what the occasion.